Business Knowledge: Includes a thorough understanding of the business at a corporate and regional level. The Director of Marketing Account Management is responsible to learn the business of their respective region(s) and communities including product types, competitive positioning, and program results.
Strategic Contribution: Leverage business knowledge, marketing expertise, data-based insights and brand acumen to drive the development of sound, integrated marketing strategies on behalf of their regions. Contribute to the development and/or enhancement of marketing programs and promotions that enable sales and inspire consumer loyalty.
Marketing Industry Expertise: Monitor trends related to residential construction and sales to keep pace with the advertising and marketing marketplace. Advise clients on innovative approaches to consumer engagement using various platforms.
Relationship Management: Build trusted, valued relationships with Operations, resulting in mutual commitment and respect. Work collaboratively with Marketing Department colleagues, communicating with one another and sharing information to enable individual and team performance-always presenting as a cohesive, unified front.
Corporate Brand Acumen: Understand the essence and importance of the luxury brand, educating clients and colleagues regarding how best to represent the brand in the marketplace.
Bachelor's degree in Marketing, Mass Communication/Advertising, or related field, with 5-8 years of experience in Marketing Management.
Strong sense of copy/design along with experience with a variety of creative output.
Self-motivated, quick and assertive.
Extremely detailed oriented and organized.
Exceptional time management and problem-solving skills.
Excellent written and verbal communication skills.
Ability to manage multiple, concurrent projects simultaneously.
Ability to inspire and motivate a diverse team toward a common goal.
Proficient in MS Office applications including Word, Excel, and PowerPoint-experience with Microsoft Project and/or related workflow management software is a plus.
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.